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  1. Corporate

Sponsorship Opportunities

Why the Sydney Roosters?

A partnership with the Sydney Roosters means standing shoulder-to-shoulder with a powerhouse club, one built on 100+ years of heritage, success, and leadership across Australian sport. We thrive on excellence, we drive performance, and we’re constantly evolving to deliver more for our partners, our athletes, and our fans.

The Sydney Roosters are one of Australia’s most iconic sporting brands. With a foundation dating back to 1908, a proud history of premiership success, and a relentless pursuit of excellence on and off the field, our Club stands among the elite in Australian sport.

Partnering with the Sydney Roosters provides organisations the opportunity to align with a trusted, high-performance brand that continues to lead the way in the NRL and women’s sport through our Roosters NRLW program.

What We Deliver

A Stage Like No Other

Allianz Stadium is our home, a world-class venue in the heart of the Eastern Suburbs. With national broadcast exposure and a strong digital footprint, our partners benefit from unrivalled brand visibility every round.

A Connection That Matters

Our supporters are proud, passionate and influential. When the Roosters win, they win with us, and they strongly back the brands who back their Club.

A Network of Decision-Makers

From Business Club events and premium hospitality to tailored B2B introductions, our partners gain access to one of Australia’s most valuable corporate networks.

A Force for Good

From local female pathways through the NRLW to grassroots development and cultural programs, we create genuine community outcomes that partners can be proud of.

Opportunities

Branding

There are exciting opportunities to feature throughout Sydney Roosters home games, with prominent branding across both NRL and NRLW trainers, as well as in-stadium signage. Positions are subject to availability and the level of investment, and we will prepare a tailored, brand-specific partnership proposal for each enquiry. In addition to brand exposure, partners also gain access to a range of benefits designed to enhance the partnership and ensure key objectives are achieved beyond awareness alone.

Ground Signage

Ground signage, whether LED or in-stadia, provides a valuable opportunity to showcase your brand at Sydney Roosters home games, delivering first-class exposure on a nationally televised stage. This package can be further elevated through tailored game day activations to increase fan engagement, access to hospitality or general ticketing to support business objectives, and detailed exposure reporting provided throughout the year and at the conclusion of each season.

Digital Advertising

Our comprehensive digital sponsorship activations are strategically designed to support targeted promotional objectives and deliver strong returns on investment. Each campaign is tailored to maximise exposure, leveraging the Sydney Roosters’ extensive eDM database and highly engaged social media platforms. Opportunities include content naming rights, branding integration, and the creation of original content to drive fan connection and conversion. Throughout the campaign, partners receive detailed exposure reporting, with a full performance review provided upon completion.

Contact Us

Jack Edwards
Sponsorship and Sales Executive
E: JackE@sydneyroosters.com.au
M: 0457 457 393

Elouise Princi
Sponsorship and Sales Executive
E: ElouiseP@sydneyroosters.com.au
M: 0406 777 315

Ryan Sansom
Head of Commercial Operations
E: ryans@sydneyroosters.com.au
M: 0401 905 019

Your Gameday,
The Roosters Way

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